Marketing Coordinator in Evansville, IN 47715 at Shoe Carnival

Date Posted: 3/28/2020

Job Snapshot

Job Description

Store number: Corporate Office
Shopping center: Evansville
Street address: 7500 E Columbia Street

Marketing Coordinator, CRM

Job Summary: The Marketing Coordinator is responsible for supporting the day-to-day execution of the CRM marketing efforts and driving growth focused on email and mobile programs at Shoe Carnival.

Primary Duties & Responsibilities:

  • Coordinates all aspects of email production including management of email calendar, asset creation, scheduling, quality assurance, approval, segmentation building, and post-deployment analysis.
  • Works closely with mobile marketing partner to drive SMS/MMS marketing program.
  • Collaborates with cross-functional teams including Buyers, eCommerce, and Integrated Marketing to execute all email campaigns.
  • Tracks ongoing reporting and reviews hindsight performance for all email marketing initiatives.
  • Leverages analytics tools and data in order to monitor, report upon, and improve KPIs.
  • Assists with new marketing projects/initiatives and ad-hoc reporting requests as needed.
  • Develops day-to-day relationships with the mobile messaging vendor and other relevant third party partners.

 

Requirements:

  • Detail-oriented with ability to handle various tasks simultaneously under multiple deadlines.
  • Self-motivated with ability to work with multiple teams and take direction from multiple individuals.
  • Excellent interpersonal skills.
  • Effective problem-solving skills.
  • Ability to work in a fast-paced, deadline driven environment.
  • Excellent written and verbal communication skills.
  • Bachelor’s degree in Marketing, Communications, Journalism, Public Relations or related field preferred.
  • Retail experience a plus.
  • HTML and SQL experience helpful, but not required.

 

Total Rewards:

The Shoe Carnival, Inc. Total Rewards program offers eligible associates highly competitive benefits, including the following:

  • Competitive Pay
  • Paid Time Off (Vacation & Sick Time)
  • Comprehensive Medical, Dental, & Vision Benefits
  • Flexible Spending Accounts
  • Life, Disability, and Voluntary Benefits
  • Fitness Membership Discounts
  • Employee Assistance Program
  • 401(k) Retirement Plan
  • Employee Stock Purchase Plan
  • Employee & Family Discounts
  • Relocation Opportunities

Shoe Carnival, Inc. is an Equal Opportunity Employer.

Check out our similar opportunities

  1. Marketing Jobs
  2. Public Relations Jobs

Not Ready to Apply?

Joining our Talent Network will enhance your job search and application process. Whether you choose to apply or just leave your information, we look forward to staying connected with you.