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Electronics

Join Our Winning Team!

Data Analyst

  • 7500 E. Columbia Street, Evansville, Indiana, United States, 47715

Description:

 

Immediate opportunity! Join our Marketing team at our Corporate Headquarters in Evansville, Indiana and work directly for our stable, growing company in this full-time critical role. Due to the inability to provide sponsorships now or within the next three years, a U.S. Citizenship or Permanent Resident status is required.

 

Summary: The Data Analyst influences business decisions and supports business strategies by analyzing and understanding customer behavior and marketing/promotion effectiveness. This includes data-driven insights to acquire, retain, and reactivate customers to align with the customer-centric vision.

 

Primary Duties & Responsibilities:

  • Analyzes Shoe Carnival customer data, demographics, segmentation, and market basket data to transform it into meaningful insights.
  • Provides ad-hoc reports and deep dives into customer analytics to help answer and guide strategic business decisions.
  • Analyzes marketing metrics for identifying cause-effect relationships between financial outcomes and marketing actions to increase sales and profitability.
  • Provides business stakeholders with data related to the performance of marketing channels, the health of the customer file, and the impact of pricing/promotions.
  • Translates complex analytics tasks into concise and easily consumable outputs (data storytelling and dashboards) to help business stakeholders make data driven decisions.
  • Designs and executes multivariate tests in collaboration with internal and external teams.
  • Performs research and analysis in order to provide insights regarding the market, trends, competitors, potential and existing customers, and current campaigns.

Requirements:

  • BA/BS degree in Business Analytics, Mathematics, Computer Science, Statistics, Data Science, or related analytical degree and/or experience required.
  • 2+ years of experience in analytics/data mining and presenting those results to business partners preferred.
  • Experience using SQL required.
  • Familiarity with a variety of statistical models including logistic/linear regression, cluster analysis, propensity models, and other modeling techniques required.
  • Experience with Tableau and Alteryx preferred.
  • Ability to work independently and with cross-functional teams.
  • Strong problem-solving skills.
  • Strong communication and technical writing skills.
  • Strong computer skills to include Word, Excel, and Outlook.

 

Total Rewards:

The Shoe Carnival, Inc. Total Rewards program offers eligible associates highly competitive benefits, including the following:

  • Competitive Pay
  • Paid Time Off (Vacation & Sick Time)
  • Comprehensive Medical, Dental, & Vision Benefits
  • Flexible Spending Accounts
  • Life, Disability, and Voluntary Benefits
  • Fitness Membership Discounts
  • Employee Assistance Program
  • 401(k) Retirement Plan
  • Employee Stock Purchase Plan
  • Employee & Family Discounts
  • Relocation Opportunities

 

Shoe Carnival, Inc. is an Equal Opportunity Employer.

 

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