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Electronics

Join Our Winning Team!

Specialist, Email and Mobile Marketing

  • 7500 E. Columbia Street, Evansville, Indiana, United States, 47715

Immediate opportunity! Join our Marketing team at our office in Evansville, Indiana or Charlotte, North Carolina.  This position will report to the corporate office on Monday through Thursday and work remotely on Friday from home. 

 

Summary:

 

The Specialist, Email and Mobile Marketing is responsible for supporting the day-to-day execution of the CRM marketing efforts and driving subscriber engagement, retention and growth of the email and mobile channels at Shoe Carnival.

  • Responsible for email and mobile channel execution including email and mobile campaign building, scheduling, quality assurance, approval, segmentation building, and post-deployment analysis.
  • Works closely with mobile marketing partner to drive SMS/MMS marketing program.
  • Collaborates with cross-functional teams including Merchandising, eCommerce, Stores, IT and Integrated Marketing to execute all email and mobile campaigns.
  • Tracks ongoing reporting and reviews hindsight performance for all email and mobile marketing initiatives.
  • Leverages analytics tools and data in order to monitor, report upon, and improve KPIs.
  • Assists with new marketing projects/initiatives and ad-hoc reporting requests as needed.

Requirements:

  • Bachelor’s degree in Marketing, Communications, Journalism, Public Relations or related field preferred.
  • Retail experience a plus.
  • HTML and SQL experience helpful, but not required.
  • 3+ years experience in email marketing with knowledge of email standard methodologies and deliverability required.
  • Detail-oriented with ability to handle various tasks simultaneously under multiple deadlines.
  • Self-motivated with ability to work with multiple teams and take direction from multiple individuals.
  • Excellent interpersonal skills and a strong communicator, written and verbal.
  • Ability to work in a fast-paced, deadline driven environment.

Total Rewards:

 

The Shoe Carnival, Inc. Total Rewards program offers eligible associates highly competitive benefits, including the following:

  • Competitive Pay
  • Paid Time Off (Vacation & Sick Time)
  • Comprehensive Medical, Dental, & Vision Benefits
  • Flexible Spending Accounts
  • Life, Disability, and Voluntary Benefits
  • Fitness Membership Discounts
  • Employee Assistance Program
  • 401(k) Retirement Plan
  • Employee Stock Purchase Plan
  • Employee & Family Discounts
  • Relocation Opportunities

 

Shoe Carnival, Inc. is an Equal Opportunity Employer.

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